I think it is good to keep an open mind to all versions of publishing. What am I talking about? Well, Big Publishing Houses, small publishers, and self-publication. A large publishing house is the one everyone out there wants to be a part of – the place where millions are made (or sometimes not.) Then there are the small presses, which apparently most agents don’t like because authors can submit directly. And third on my list is self-publication – the inspiration to this post. There are lots of little details in each category, but the question remains is there a stigma to each?
I suppose each method of publication has its stereo-types. As a reader though, how does method of publication affect what you are going to read? Obviously most small presses and self published authors won’t be found in book stores, so for traditional paperback reading that might cause a small problem. For readers like me, and the fact I shop mostly online, this doesn’t bother me as much. Do you scroll down to see who the publisher is before buying on sites such as Amazon or Barnes and Nobel? Maybe you didn’t even know you could do that.
The reason I bring up the stigma, is that is appears even with the growth in popularity to self-publishing there are still a lot of people apprehensive to buy these books. I had a self-published author share a fun fact about her current series. Now it’s obvious that she has a smaller fan base as of right now and therefore participation would inherently be slower. Why do I think that it is obvious she had a smaller fan base? Well, most self published authors are their own marketing team, editing team, cover design team, etc etc. They have to do it all on their own which can start out slower unless you have some big name connections.
The question I want answered is, is it a turn off to most people to hear a book is self published or even small publisher? Would it be best to avoid these key words when marketing books in the aforementioned groups and why? I know what my opinion is, but I would like to know what others think when looking for new books. With the growing popularity in e-books, it is getting harder and harder to tell the difference of publishers vs self, except in the case of the big six, so maybe it is just a matter of time before any prejudice is forgotten.
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